Value Creation Model—KAITEKI Management

Create New Value Starting with Social Issues Executing KAITEKI Management

The Mitsubishi Chemical Holdings (MCHC) Group is implementing KAITEKI Management to realize the society we envision looking at the future. We strive to promote our value creation cycle, which starts with our attention to environmental and social issues in line with our mission and value, while taking into account the rapidly changing global environment and stakeholders’ requirements. This model enables us to maintain sustainable growth while contributing to the sustainable development of the global environment and society.


  • Social trends
  • Environmental
    and
    social issues

Management foundation and source of competitiveness

Natural capitalSustainability management to reduce environmental impact

Human capitalDiverse human resources to support value creation

Manufactured capitalGlobal network to achieve diverse solutions

Social and relationship capitalTrust relationships and collaboration with stakeholders

Intellectual capitalKnowledge and technology driving business model reform

Financial capitalRobust financial position

Mission

We create innovative solutions globally based on our core values of Sustainability, Health and Comfort, striving for the well-being of people, society and our planet Earth.

Business portfolio transformation

  • Growth potential
  • Technological innovation
  • Market size

KAITEKI Management

Providing solutions and improving profitability starting with environmental and social issues

Up arrow

Diagram: Starting with “Social trends” and “Environmental and social issues,” the MCHC Group contributes to an optimized recycling-oriented society and sustainable well-being, aimed at “Realizing KAITEKI.” The MCHC Group executes KAITEKI Management to enhance corporate value by implementing the three axes of sustainability (MOS), innovation (MOT) and capital efficiency (MOE) in an integrated manner, by addressing “Social trends” and “Environmental and social issues” in light of “Management foundation and source of competitiveness: Natural capital (Sustainability management to reduce environmental impact), Human capital (Diverse human resources to support value creation), Manufactured capital (Global network to achieve diverse solutions), Social and relationship capital (Trust relationships and collaboration with stakeholders), Intellectual capital (Knowledge and technology driving business model reform) and Financial capital (Robust financial position), as well as “Mission (We create innovative solutions globally based on our core values of Sustainability, Health and Comfort, striving for the well-being of people, society and our planet Earth.)” The MCHC Group implements a growth cycle in a sustained manner to create “KAITEKI value (Achieving a balance between economic value and social value)” through “Creation, growth, and advancement of business (Performance Products, Industrial Materials, Health Care)”, while promoting “Business portfolio (Growth potential, Technological innovation, Market size) and “Strengthening the management foundation (E: Resolution of environmental issues, S: Resolution of social issues, G: Corporate governance).

Down arrow

Strengthening the management foundation

  • EResolution of environmental issues
  • SResolution of social issues
  • GCorporate governance

Creation, growth, and advancement of business

  • Performance Products
  • Industrial Materials
  • Health
    Care

KAITEKI value

Achieving a balance between
economic value and
social value

Down arrow Down arrow

Realizing KAITEKI

Contribute to an optimized recycling-oriented society and sustainable well-being

KAITEKI Value

We call the value created from the three kinds of management “KAITEKI value.” We believe that enhancing KAITEKI Value will lead to the realization of KAITEKI.

Diagram: Vectors along three axes with a common starting point on Earth.  MOS (Management of Sustainability) Sustainability Axis, MOE (Management of Economics) Capital Efficiency Axis, MOT (Management of Technology) Innovation Axis Time vector in the form of signs of the times also originates from the same starting point. Driving force generated by the three axes (MOS, MOE, MOT) and signs of the times give rise to the KAITEKI Value vector.

Management of Sustainability (MOS)

Sustainability axis

Management aiming to improve sustainability. Contributing to the resolution of a variety of environmental and social issues through corporate activities that consider the future of people, society and the Earth.

Management of Technology (MOT)

Innovation axis

Management which strives to create innovations for society. Creating innovative products and services through the differentiation of technology that we possess.

Management of Economics (MOE)

Capital efficiency axis

Management which focuses on capital efficiency. Pursuing profits by efficiently using various forms of capital, including human resources, assets and funds.

Time

Taking into consideration signs of the times